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B-Sides #12: Do Bands Still Need to Tour?

In this week’s B-SIDES episode, we’re looking at touring, and whether with the opportunities that social media brings, if you need to tour to build an audience and have a successful career. This episode was inspired by an answer Nick Blagona gave to a question about the common traits he sees in successful artists – we’d love to know what YOU think!
  • Nick Blagona shares his thoughts on why artists need to be touring

  • Nick shares some examples of why touring is beneficial for artists

  • “If you can find an area in the world where you’re popular on the internet, go there and do a gig in that city” – Nick Blagona

  • We believe that with social media, you can still be a successful artist without going on the road

  • There’s still a lot of money in touring, but it’s not the be all and end all, as you can find your audience online

  • We talk about other ways that artists can make money without touring

  • We talk about how it used to have to tour in order to find your audience, whereas now you can find them without touring

  • “There’s no substitute for real life, human interaction, but it’s not the only way to reach and engage your audience” – Marcio Novelli

  • We talk about how artists can do shorter tours, or online shows, if they can’t go on the road for months at a time

  • “The magic of the world we live in today is that you can build a following online before heading out on the road” – Marcio Novelli


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